For online business, SEO services are the best marketing strategies used to increase the flow of quality traffic. SEO process is done with the effective usage of Meta tags, correct keywords and analysis of keyword density. All these features increase the page rank and website traffic. This article outlines the timing of SEO and how to effectively lead over the competitors.
Some of the features of keywords are:
- Seasonal trending
- Hunt volume life-cycles
- Hype spikes.
Organic ranking demands working before peak, during the rise of the demands. Riding a wave of hunt volume hype is hard, yet it can also be really worthwhile.
Search Volume Peaks
Unexpected peaks that SEO services in search volumes are more predictable. Even though the exact details are unknown, but the time of their occurrence can be calculated.
An example of a predictable life-cycle practice in SEO in India is seen when a new mobile phone is introduced. A mobile phone is launched and after about five months it is bound to be replaced by its successor.
The search volume peak can often be found in the first month of sales, so before regular links take affect you’ve already missed the hype.
More focus must be on gaining links to lead during the life cycle. This must be done before peak. High ranking provides authority on the subject. The benefits of all these links must be reaped during the peak. After the peak other commercial websites would perform their regular link building. Focusing on the next hype will keep ahead of the masses.
Some links take time to evolve and take effect. Others affect ranking almost immediately; however, the affect wears off after a short time. The strategy that combines all the affects can be described with a mobile phone example.
- When a mobile phone model is to be launched, create a page with its supposed name and some information.
- On knowing its name, do something like desired features poll through social media that experts of SEO (India) suggest.
- These provide a short lived ranking spike necessary for the next phase.
- After the official announcement, be one of the first to have a press release and reuse the already ranking URL for that message. Update the page whenever needed so both insiders and enthusiasts will start following and linking the page that therefore keeps on ranking.
- Reuse the same URL for the first preview of the new phone model and move the old content to a different URL when needed. The high ranking asserts your authority and the preview will be intensely linked to as well.
- Reuse the same URL again and again for news, pre-registration and eventually having it available for sale.
The extreme link acquisition efforts can be stopped here. Most of the ranking will remain for the two most important months of sales.
Once the device loses its priority, URL can be changed and redirect all remaining link value to a successor with a partial keyword match. This provides a much needed head start for new hypes within existing themes.
SEO for Hypes
Always monitor and predict new hypes in industry. Monitor social media; look for inside information to be the first to know about new terminology. Map out earlier similar hypes to see how these have spread across the internet during their entire life-cycle.
Devise linkable messages for each phase of the life-cycle and accumulate all that link values are close together or on the same URL. Reuse partial application for future hypes and ranking for more generic keywords and always be prepared for the future hypes.
Principled SEO services involve the use of techniques that are organic and help to improve a website’s search engine ranking in an acceptable manner.
This article has been written by a technical writer working at SynapseIndia - a SEO India Company offering SEO Services and SEO Content Writing Services to the worldwide clients.
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