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Improving your booklets is easy these days, especially with digital design tools. In this special tutorial, I will cover some of the best special enhancements that you can do with your own color booklets. All these are easy to implement in most desktop publishing applications, so do not worry. Just try out all these digital enhancements for your booklets and you will see a great improvement in your booklet’s look and feel.

1. Adjusting brightness and contrast – One of the simplest and basic digital enhancement steps that you can do for your color booklets is to adjust the brightness and contrast settings. This specifically applies to your full color booklet covers. By adjusting the brightness and contrast levels, you can achieve a better and brighter look with your color labels.

It is simple but believe me it works wonders, especially for some of your images in the booklets. So don’t be afraid, try out adjusting these levels for your booklet’s cover design as well as its different pictures.
2. Adjusting color vibrancy – Beyond brightness and contrast settings, your booklet images may also benefit from adjusting the color vibrancy. Many printing booklet printing companies turn out less than ideal color prints. By adjusting the color vibrancy and color saturation, you can improve upon this for better and more impressive prints. So if it is possible in your design application, try out increasing that vibrancy and saturation just a tad.

3. Color gradient backgrounds – Color gradients are the craze these days in design. They help you add a more dynamic background that actually looks more natural than a pure color block. Basically these gradients let you transition your background from one color hue to another with seamless color transitions in between. It can add a lot of great natural detail to your booklet backgrounds, especially the ones that are meant to have lots of graphics.

4. Color gradient text – Color gradients can also be applied to text. That is right! So your titles and chapter headers (the big kinds of text) can have special color gradients to increase their visibility and add more emotion to their content. Believe me, this can be a great addition to your marketing content. That is why it is well worth trying in your color booklets.

5. Texture filters for objects – Some design applications will let you add texture filters to your objects. So for example, your text can be made to look like its materials are metal or wood, or maybe your logo can be made of stones or bricks. Texture filters easily allow this for your designs, and you can mix and match textures for certain great design effects. Try to experiment with this as well with your full color booklets.

6. Special shadows – Of course, shadows are also a good way to add some extra detail to your booklet design. Booklet cover elements, as well as inner page images and graphics can benefit from shadows. This makes it appear that the image or graphic (even the text) has been lifted up a bit for emphasis to the reader. This adds a three dimensional feel to reading color booklets, making it a lot more interesting to read.

7. Lighting or glow emphasis – Finally, you can also try out lighting or glow effects for emphasis  in certain booklet design elements. For example your booklet cover title of course might benefit from a glow around its edges. Also some chapter headers and information graphics will also have a better advantage of being remembered if you add these lighting effects and glow effects. Try these out on your most important design elements.

So do not be shy. Try out these additional design enhancements for your booklets. These can easily add that more detailed and complete look for your custom booklets.

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